haku: @indexterm internal marketing / yhteensä: 72
viitteet: 1-10 / 72
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1.
Internal branding process: key mechanisms, outcomes and moderating factors
European Journal of Marketing
2011 : VOL. 45:9/10, p. 1521-1537
 2011 Punjaisri, K.
Wilson, A.
2.
Internal-market orientation: a misconceived aspect of marketing theory
European Journal of Marketing
2010 : VOL 44:11/12, p. 1667-1699
 2010 Gounaris, S.
Vassilikopoulou, A.
Chatzipanagiotou, K.
3.
The strategic training of marketing concept model (STMCM): A conceptual framework
Human Systems Management
2009 : VOL. 28:4, p. 193-200
 2009 Liao, C-H.
4.
Internal market orientation and its influence on organisational performance
European Journal of Marketing
2009 : VOL. 43:11/12, p. 1435-1456
 2009 Tortosa, V.
Moliner, M. A.
Sánchez, J.
5.
The impact of internal and external market orientations on firm performance
Journal of Strategic Marketing
2009 : FEB, VOL. 17:1, p. 41-53
 2009 Lings, I.N.
Greenley, G.E.
6.
Broadening even more the internal marketing concept
European Journal of Marketing
2008 : NOV, VOL. 42: 11/12 p. 1246-1264
 2008 Vasconcelos, A. F.
7.
A conceptual framework for the implementation of enterprise information portals in large organizations
European journal of information systems
2006 : DEC, VOL. 15:6, p. 635-647
 2006 Scheepers, R.
8.
When customers disappoint : a model of relational internal marketing and customer complaints
Journal of the Academy of Marketing Science
2004 : VOL. 32:2, p. 112-126
 2004 Bell, S. J.
Menguc, B.
Stefani, S.
9.
Achieving a customer orientation using "people-power," the "5th P"
European Journal of Marketing
2003 : VOL 37:10, p. 1301-1313
 2003 Judd, V.
10.
Identifying the determinants of internal marketing orientation
European Journal of Marketing
2003 : VOL 37:9, p. 1205-1220
 2003 Naudé, P.
Desai, J.
Murphy, J.
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